The CVI Advisory Board

The CVI Advisory-Board members have been generous in offering their guidance, suggestions and constructive criticism in helping Customer Value, Inc. develop and promote Customer Value Analysis and Market-Value Pricing. The Board members represent a variety of industries and bring varied backgrounds of experience and expertise to the discipline of Market-Value product strategy, pricing, and selling.

Name Specialties Company Products
Sal Barragan

Competitive Analysis,
Market-Value Pricing

Xerox Office Equipment
Tim Eimermann Financial Operations,
Strategic Planning
Kaplan Professional Education and Test Preparation
Kevin Klein New Product Launches, Market-Value Pricing Freescale Semiconductors
Kevin Johnson
Customer Experience
Credit Union Development
Financial Services
Kevin Lemke Value Analytics
& Strategic Pricing
Black & Decker
Hand and Power Tools
Joe Marigliano Pricing Strategy Premier Farnell Distribution Services Electronics Technology
Joe Murdock Business Development


Oilfield Equipment